It's 2014. Your B2B company produces cutting-edge products or delivers state-of-the-art services. So why are you still spending on marketing like it's 1999? Chances are, your company is bleeding marketing dollars in ways you didn't even con...
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As an international healthcare professional with more than 25 years of experience, Jim Marinucci has a clear vision for new strategies that ...
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For a surprising number of business-to-business (B2B) companies, marketing strategy has historically been treated as an afterthought. The th...
