Leading a business-to-business (B2B) company today requires a level of intensity rarely before seen in the marketplace. The customers of B2B firms are making decisions and changing vendors or selecting solutions in a manner fundamentally di...
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web strategy
b2g
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business planning
business leadership
business launch
international transition
startup strategy
multilingual website
CEO Profile Series
Focus Area: Brand Strategy
Having immigrated to the United States from Africa and with an extensive background in the global hospitality and housing sectors, Ferdinand...
strategy
b2b
Business Strategy
startup
scalability
b2b business growth
hubspot
businessgrowth
Focus Area: Business Strategy
Establishing and growing a business-to-business (B2B) startup requires a unique approach to strategy and execution. You need to develop a cl...