Agency Globalization and Borderless Operations

July 14, 2022

May 11, 2022 - Doug Wendt, Co-Founder and Senior Partner of Wendt Partners, discusses the growth and globalization of his distributed team in an exciting podcast interview by Kevin Dunn of HubSpot.

In this Agency Unfiltered interview, Doug answers questions about Wendt Partners' stance on full-time employees, contractors, freelancers, and supporting organizations with a borderless organization in a borderless economy.

Growing Organization Charts From Traditional Methods

Wendt Partners is fifteen years old and a HubSpot partner just shy of a decade with forty members and growing – almost thirty of its current team are full-time (FTE) either in the U.S. or abroad.

Wendt Partners is still learning what the world requires today and what’s best. Doug Wendt tells Kevin Dunn that his business originated as a traditional company with a physical location, a copier on a lease, and a tiered phone system. Doug explains that Wendt Partners has used various freelance resources and is learning a lot about the different models of building and maintaining talent and how to build teams. Wendt Partners is ahead of the curve, changing how it seeks its talent.

Predicting the Need in the Future

The first thing that I’ll say is that people often think that that's a financial decision, and actually, it’s not in most cases. And the reason is that a freelancer is a completely different economic model than FTE,” Doug explains. Doug elaborates that it’s not about the money; it is about predicting the need in the future. Hiring staff requires compliance with labor and state laws, especially when looking for talent outside the country. Doug explores using an intermediary company for talent and choosing an EOR, Employer of Record.

For more insight about choosing working models for a growing company and the many things to consider when hiring talent that align with your business, listen to the full podcast below!


All Wendt Partners clients begin with a Business Growth Assessment covering the four core focus areas essential to business growth.

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