In a revealing look at three recent high-profile crisis communications stories, The New York Times thoroughly examines the challenges that corporate communicators face during a crisis. For professional communicators, however, the lessons to be learned are harder to spot. We examine four factors that every practitioner should identify and respond to. Continue reading
Innovation Insights Blog
The Due Diligence Imperative in Crisis Communications
Posted in Associations, Branding & Messaging, Business-to-Business, Integrated Communications, Organizational Development, Strategic Consulting
8/22/2010
Curiosity, Character and Getting to the Ground Truth
Posted in Associations, Business-to-Business, Nonprofit, Organizational Development, Strategic Consulting
8/12/2010
Perhaps the greatest challenge that professional communicators underestimate is that of getting in touch with the ‘ground truth’ in their organizations. However, the world — and your organization — can ill afford public relations practitioners who are comfortable staying within the confines of the “PR Ghetto”. Consider how your roles and responsibilities can help shape reality, not just respond to it. Continue reading
